American local government is small
Smaller than the companies building software for it seem to think.
| Population | Towns | Share |
|---|---|---|
| Under 1,000 | 14,829 | 50% |
| 1,000 to 5,000 | 8,384 | 28% |
| 5,000 to 25,000 | 4,409 | 15% |
| 25,000 and over | 1,876 | 6% |
Half of all American municipalities have fewer than a thousand people in them. And 11,499 of them, nearly four in ten, have no website at all. Almost every one of those is a town under 5,000.
Of the small towns that do have a site, the most common thing they are running is WordPress, on about 3,300 of them. Massachusetts is genuinely unusual, with one government vendor holding more towns than everything else put together. The rest of the country does not look like that.
What we found on their websites
We checked the homepages of 324 towns in August 2026. There is more about this on the accessibility page. Two things stood out.
The problems are boring. Unreadable text, links with no name, photos with no description. Nothing exotic. Nothing that took a hard decision to get wrong. Just what happens when a tool lets a busy person make an ordinary mistake.
Even the best of them fails. The strongest platform we tested still left about four broken things on the average homepage. Not a catastrophe. Also not zero, and zero is available.
Here is the part that does not flatter our sales pitch: the platforms built specifically for government were measurably better than the general website builders. We are not claiming those companies are careless. We are claiming that a tool which offers a color picker will eventually ship something nobody can read, no matter how careful everybody is.
What we have not proven
We would rather write this down than have you discover it.
- Turning a whole archive of documents into readable pages
- Everything past the homepage
- Moving every town automatically
- How much time this saves your Clerk
How we will know if it worked
| What | Aiming at | Today |
|---|---|---|
| Document arrives to live on the site | Under 5 minutes, no training | Hours to weeks |
| Broken things on a published page | None, continuously | About four, on the best platform |
| Town documents readable as pages | All of them | Close to none |
| Clerk time on the website each month | Under 30 minutes | Nobody has measured it |
Accessibility is what gets us in the door. Giving the Clerk their afternoon back is what keeps us there.